Christy Van Der Westhuizen

Christy Van Der Westhuizen

Vice President of Sales and Marketing
MBK Senior Living

Categories covered by Christy

Talks covered by this speaker

20

The New Senior Living Sales Cycle

About this Speaker

Christy Van Der Westhuizen, Vice President of Sales & Marketing at MBK Senior Living, has been a sales, marketing and public relations professional for the past 17 years. Before entering the senior living industry, she worked as an assistant cruise director/social host (aka "Julie from The Love Boat") with Holland America Line and traveled to 30 different destinations within six months. She began her senior living career 13 years ago as a community director of sales & marketing, then moved into a regional sales role, where she supported communities in many states. Christy's sales and marketing expertise includes utilizing innovative marketing techniques, cutting-edge digital advertising strategies, training teams in customer service and hospitality, creative database management and impactful sales training.

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